Marketing & Sales Executives of Detroit (MSED) is hiring: Media Buyer in Ann Arb

A cover letter and resume are important submissions for the hiring team to get a sense of your experience and are required to be considered for this position. In the cover letter, please outline skills and experience that directly relate to this position, and include a link to relevant work samples/portfolio such as examples of advertising creative you supported from concept to execution or a report demonstrating outcomes of a successful campaign. Submit both a cover letter and resume as one file (because of system limitations).For questions about this role or accommodation requests, contact [email protected] Creative is the largest provider of marketing services to the University of Michigan. to drive engagement and leads.Support traditional media campaigns across radio, print, and out-of-home channels.Serve as a media buying expert, staying up-to-date on industry trends and platform changes.Develop data-driven audience targeting, bid strategies, and keyword recommendations.Manage budgets, monitor campaign performance, and adjust strategies for optimization.Analyze key metrics, generate reports, and present insights to stakeholders.Build and maintain relationships with clients, vendors, and internal teams.Collaborate with project managers, writers, designers, and developers.Assist in refining processes and timelines for media projects.Minimum Requirements:A bachelor's degree in marketing, business, or communications or an equivalent combination of education, internship, and professional experience.Three or more years of experience in managing and optimizing digital advertising campaigns in an agency setting or in higher education.Demonstrated knowledge of the principles of successful search engine marketing (paid search/ppc) and social media campaigns, including functional knowledge of relevant platforms (e.g., Google Ads, Meta, LinkedIn, Snapchat, X, TikTok, etc. This opening may be removed from posting boards and filled anytime after the minimum posting period has ended.The University of Michigan is an equal opportunity/affirmative action employer.