Marketing Specialist

Microvast is seeking a highly motivated and experienced Marketing Specialist to serve as the company’s most senior dedicated lead in marketing and communications, with a strong emphasis on driving lead and demand generation and developing robust go-to-market strategies. Develop and execute comprehensive lead and demand generation strategies to fill and accelerate the sales pipeline. Collaborate closely with sales and business development teams to ensure marketing efforts directly align with sales targets, and market trends, focusing on lead qualification and nurturing. Lead on day-to-day marketing activities, including developing and executing marketing strategies to drive brand awareness and customer engagement, supporting top-of-funnel demand generation. Provide marketing leadership for highly impactful attendance by Microvast at events and conferences, collaborating with the business development and sales teams, with a focus on generating high-quality leads from these events.