Marketing Specialist

Marketing Specialist Job Duties: Develops marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition. Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed. Obtains market share by developing marketing plans and programs for each product and directing promotional support. Maintains relations with customers by organizing and developing specific customer-relations programs and determining company presence at conventions, annual meetings, trade associations, and seminars. Provides marketing information by answering questions and requests.