Develops, implements and maintains compelling strategic marketing plans targeting priority audiences with relevant marketing campaigns to achieve specific goals while thriving in a fast-paced healthcare setting. Strives to increase awareness, consideration and preference of services and physicians among key consumers and physician target markets. Five years of progressive marketing, agency or communications experience required, with healthcare experience preferred. Minimum of three years experience copywriting and editing content. Detailed knowledge of marketing principles and tactics, strategic planning and creative development.
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