Marketing Specialist Job at Akumin in Nashville

The Marketing Specialist role is to develop and execute marketing strategies that effectively promote our brand and products / services to our target audience. The Marketing Specialist will work closely with the marketing team and other departments to identify target markets, create compelling messaging and content, and manage the execution of marketing campaigns across a variety of channels. Partner with account executives to identify areas for marketing to engage strategically to pull through key initiatives that support growth, working with sales team to determine collateral needs, working with marketing coordinators to facilitate projects through project management, design and print. Oversee the production of the content and ensure it effectively communicates the company's brand and messaging. INTERNAL MARKETING Develop internal marketing initiatives to promote the company's brand and enhance organizational health.