Must Commute daily to Office in Hazlet, NJ** SUMMARY: The Digital Marketing Associate will help our company optimize the internet to achieve our objectives and will also work to develop an online strategy (marketing and web). This Strategy will optimize all relevant digital channels and tactics (i.e. websites, content marketing, social media, search and social advertising, SEO, marketing automation, apps, media/blogger outreach, etc.) into one actionable plan to generate leads that convert to customers. · Driven to deliver optimized and integrated marketing solutions Qualifications: · Bachelor’s degree or equivalent 2 years of experience · Knowledge of web analytics platforms/tools (Google Analytics. · Strong work ethic and interpersonal skills · Extensive knowledge of social media platforms · Additional Requirements · Knowledge of HTML & CSS is a plus · Experience on lead Generation (email, text, dial 1, seo and PPC) · Deep knowledge and interest of social media, including a curiosity about latest industry trends, technology and changes · A successful track record of planning, testing, launching, monitoring, optimizing and measuring social media campaigns What you’ll do: • Oversee digital marketing elements of the business including - but not limited to - affiliate marketing, SEO, SEM, Retargeting, Paid Marketing.
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