Dec. 3, 2025

Marketing Startegy & Insights Specialist

Confluent Providence, Rhode Island

We’re rewriting how data moves and what the world can do with it. With Confluent, data doesn’t sit still. About the Role: Marketing Strategy and Insights is a team of analysts within the Marketing Operations organization at Confluent. What You Will Do: Deliver Core Performance Reporting: Generate and distribute standardized weekly, monthly, and quarterly reports on inbound funnel performance and pipeline generation for the APAC marketing teams, providing first-level insights on key metrics and trends.Answer Business-Critical Questions: Fulfill ad-hoc analytical requests from regional stakeholders, translate requests into clear analytics outputs, and present findings to answer specific business questions.Own the Data Integrity and Reporting Infrastructure: Develop, maintain, and ensure the reliability of the Tableau dashboards to give global Marketing and leadership visibility into performance and guide the insight-driven decisions.Execute Data Transformations (ELT): Write, optimize, and manage scheduled SQL queries in BigQuery to clean, model, and integrate marketing data from Salesforce for downstream reporting.Monitor Data Health: Proactively monitor data pipelines and dashboard health, identifying, troubleshooting, and escalating data quality issues (data drift, discrepancies, etc.) to data science and engineering partners.Support Deep-dive Analysis: Collaborate with other analysts and Data Science to evolve basic reporting into strategic trend analysis, contributing data-backed insights for campaign optimization and quarterly planning.Collaborate Cross-Functionally: Work closely with colleagues across Confluent including Marketing Operations, Data Science, Field Marketing, Sales, Product, Finance, and more to drive the execution of strategic or tactical recommendationsWhat You Will Bring: 2+ years of experience in analytics, marketing operation, or related roles, ideally in B2B SaaSBachelor’s Degree in Business, or quantitative field such as Analytics, Finance, Economics, Physical Sciences, Math, Statistics, EngineeringExperience with data analysis, data modeling and SQLExperience with data visualization tools such as TableauStrong business judgment: Be a tenacious decision maker, able to assess priorities and execute to drive key business outcomesStrong communication skills: Strong written and oral communication credentials, coupled with strategic influencing skills and the ability to drive agreement through intellect, interpersonal and negotiation skillsClear results orientation: display the ability to scope and execute on projects in service of both short and long-term goalsBe able to own and execute an agenda in a dynamic and entrepreneurial environmentNice to have: Salesforce or other CRM software, Bigquery or SnowflakeReady to build what's next?

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