Marketing Strategist

Working at Arkansas Federal Credit Union Duties/Responsibilities: • Plan and implement marketing campaigns by choosing tactics, channel strategies, and timing through all elements of the marketing mix • Drive the timelines, budget, strategy, and cross channel alignment for campaigns • Develop and manage the go to market plans that drive consistency in our tone and message across all channels • Work with internal and external creative and media partners to deliver business objectives • Demonstrate great relationship building skills inside and outside our organization and look for growth opportunities • Integrate top insights around customer needs and tie those to offers and brand positioning communications • Create communication strategies to effectively reach target audiences • Demonstrate Arkansas Federal Credit Union’s core values and perform any other related job duties as required or assigned Required Skills/Abilities: • Solid understanding of the inner workings of marketing campaigns and the marketing mix • Great communication skills, both oral and written, using both in collaboration with partners, vendors, and internal stakeholders • Ability to work well autonomously and within a team in a fast-paced and deadline-oriented environment • Self-motivated with critical attention to detail, and open to feedback • Proficient in Microsoft Office 365 and Outlook. Education and Experience: Bachelor's Degree in Marketing, Advertising, or other related field and five (5) years of professional experience in direct marketing strategy and reporting.