March 2, 2024

Marketing Strategy Manager

Thomson Reuters Eagan, Minnesota

The Manager, Corp orates Marketing Strategy shapes the marketing strategy for the Segment and Sub-Segments, including the translation of Segment objectives into campaign strategy briefs and marketing plans (timing, budget, mix of tactics). Responsible for TR's brand management strategy. About the Role... In this opportunity as Manager, Corp orates Marketing Strategy, you will: • Implement and manage processes to ensure smooth operation of strategic marketing plans, performance measurement and marketing infrastructure • Collaborate on the execution of worldwide, regional or local marketing and promotional activities and coordinate marketing deliverables and related activities across key internal cross-functional groups • Functional responsibility for one or more of the following activities: Brand positioning, strategic Mar Comms, advertising, internet marketing, company-wide promotions and events, email and marketing tools • Lead marketing strategy for key partnership activities across the Legal, Tax and Risk Corp orates businesses, including campaign strategy optimization, digital marketing efforts and creative development About You

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