Marketing Support Admin

Location:Gulf Shores, AL (on-site; 3 days in office)

Pay:$22–$24 per hour

Schedule:Part-time / Flexible hours

Department:Marketing Support
About the Role

Lucy Buffett’s LuLu’s and related entities are seeking a detail‑oriented and creative Marketing Support Administrator to assist our Marketing team with administrative, social media, and creative support. This role is ideal for someone who enjoys variety, thrives in a collaborative environment, and brings both organization and creativity to their work. This position is well-suited for an entry-level marketing professional seeking steady hours and long-term potential with a dynamic, hospitality-driven brand.
Key Responsibilities

Administrative & Marketing Support
• Assist Marketing Coordinator with social media scheduling and digital ad placement
• Manage incoming marketing and email requests
• Update website content as needed
• Coordinate creation, printing, and distribution of on-site marketing materials
• Maintain organized records and assist with reporting

Social Media & Content Support
• Support internal marketing initiatives and coordinate with an external marketing agency
• Monitor social media channels and assist with community engagement
• Assist with giveaways, promotions, and seasonal campaigns

Creative Contributions
• Create basic social media graphics or edit photos/videos using Canva and/or Adobe tools
• Contribute ideas to content calendars and marketing campaigns

Events & Travel
• Occasional travel to Destin, FL and North Myrtle Beach, SC as needed to support marketing efforts

Customer & Community Engagement
• Maintain upbeat, professional, and hospitable interactions with guests, media, and the public
• Build rapport with affiliates, local organizations, and community partners
Qualifications
• Strong administrative and organizational skills with high attention to detail
• Familiarity with major social media platforms and basic marketing principles
• Creative mindset with the ability to adapt to brand tone
• Excellent written and verbal communication skills
• Ability to work independently while supporting a team
• Valid driver’s license and safe driving record
Work Structure & Compensation
• Schedule:Approximately 3 days in office per week; flexibility required for events
• Hourly Rate:$22–$24/hour
• Benefits:Potential eligibility after one year, depending on hours worked
Physical & Job Requirements
• Primarily office work with extended computer use
• Ability to lift up to 20 lbs. occasionally
• Ability to work in a fast-paced environment with deadlines
• Local travel required, occasional overnight travel possible but not routine
Why Join LuLu’s?

You’ll be part of a vibrant, well-known hospitality brand with deep community roots and a creative, fast-moving marketing team. This role offers variety, flexibility, and the opportunity to make a real impact across multiple marketing channels.