Media and Social Marketing Manager, Programmatic Strategy Lead

Our Media and Social Marketing Manager leads the creation, facilitation and/or execution of multi-channel media and social plans for USAA across one or more channels including but not limited to TV, social, digital (online video, search, display, online radio), radio and print. Develops highly complex, multi-channel media strategies, working with a broad spectrum of media to ensure marketing strategies are integrated, ensures media strategies are on brand.Collaborates and may lead Media Team to translate and interpret business intelligence and internal client objectives to guide media agencies and enable them to develop media strategies that support business objectives.Collaborates with internal stakeholders and leadership to understand the parameters for developing media strategies.Socializes media proposal and recommendations to partners and/or management to include senior executives.Ensures that all necessary client media plans are implemented correctly and in a timely manner.Manages highly complex budget plans whether.Communicates status with management and internal/external partners as necessary.Mentors others to ensure that media team is effectively communicating, collaborating and working with agencies and/or internal partners such as analytics.Serves as the primary resource for cross-functional team members on high priority matters of a unique nature.Effectively directs agencies to ensure alignment with goals and prioritization.Applies an expert understanding of analytics and measurement tools/techniques to test and optimize performance against objectives.Ensures risks associated with business activities are effectively identified, measured, monitored, and controlled in accordance with risk and compliance policies and procedures. This opportunity is for candidates who enjoy the technical side of omnichannel programmatic campaign planning and consider themselves a resourceful, curious problem solver. You are paid within the salary range based on your experience and market data of the position. Benefits: At USAA our employees enjoy best-in-class benefits to support their physical, financial, and emotional wellness.