Media Buyer and Planner

Do you thrive in a fast-paced, dynamic environment where you can work across traditional and digital media platforms? This role involves mentoring junior team members and contributing to their professional growth, as well as providing strategic recommendations for account growth and innovation. Skills • 5-7 years of media buying and planning experience • Strong understanding of Chicago media, especially local TV • Expertise in traditional media (TV, radio, print, OOH) and digital platforms (OTT/CTV, streaming, digital ads, social media) • Proficiency in Microsoft Word, Excel, and PowerPoint • Experience with media buying software (Strata a plus! Responsibilities • Research, plan, negotiate, and execute media buys across traditional and digital channels • Develop multi-platform media strategies that align with client goals • Serve as the primary point of contact between media vendors, clients, and internal teams • Build and manage TV, radio, and digital media schedules • Oversee campaign execution, including asset tracking, trafficking, and quality control • Monitor pacing and optimize campaigns for best performance • Conduct post-buy analyses to ensure media effectiveness and negotiate makegoods if necessary • Lead client presentations and strategy discussions • Provide detailed competitive and market analysis • Work closely with internal teams to develop monthly performance reports • Mentor and support junior team members, contributing to their professional growth • Track key performance indicators (KPIs) across digital and traditional media • Analyze campaign results and recommend optimizations • Ensure data-driven decision-making to enhance media effectiveness • Manage billing and resolve any discrepancies as needed • Foster a collaborative, energetic environment that encourages new ideas and solutions Qualifications • 5-7 years of media buying and planning experience • Strong understanding of Chicago media, especially local TV • Expertise in traditional media (TV, radio, print, OOH) and digital platforms (OTT/CTV, streaming, digital ads, social media) • Strong communication, organization, and time-management skills