Media Buyer / Creative Strategist

**Media buying has changed.**

In 2026, a great media buyer is not just a button pusher. They understand the full system: creative, offer, conversion rate, platform dynamics, competition, and what to test next.

At Sweat Pants Agency, we are hiring a performance media buyer who can drive growth across **Meta**ads for DTC and ecommerce brands.

This role is for someone who can run paid media and **also think like a marketer**.

You will build testing roadmaps, guide creative strategy, communicate with clients, and help us scale what works.

**If you've built or scaled your own eCommerce brand, we want to hear from you.**

If you love following SOPs and repeating the same campaign structure forever, this is not the job.

If you love thinking, testing, and building frameworks that win, keep reading.

**Requirements**

### What You'll Do

* **Own paid media strategy for DTC/eCommerce clients** across Meta and TikTok
* **Build creative testing roadmaps** — develop angles, write briefs for editors, analyze what's working
* **Manage ad budgets** ranging from $30k / mo to $1m / mo per client
* **Diagnose the full funnel** — spot whether issues are creative, offer, or conversion
* **Communicate clearly with clients** — present results, plans, and next steps
* **Work with UGC creators** — source talent, write scripts, direct content when needed

### You're A Great Fit If...

**You have hands-on experience scaling eCommerce brands:**

* You've managed Meta Ads with real spend and can show results (CPA, ROAS, revenue)
* Bonus: You've built/operated your own Shopify store or eComm brand

**You understand creative is the lever:**

* You can pull insights from reviews, competitor ads, and comments to generate new angles
* You've written UGC scripts or creative briefs
* You can work with editors to create winning ad variations
* Video editing or design skills are a plus

**You're a strategist, not a robot:**

* You challenge assumptions and adapt fast
* You don't blindly follow "best practices"
* You can explain what you're doing and why

**You have ownership and urgency:**

* You act like it's your money
* You move fast and follow through
* You don't wait to be told what to do

**Benefits**

### Why This Role Is Exciting

This is not a maintenance job. You will be surrounded by people who move fast, care a lot, and take the work seriously.

**You will work on real brands with real budgets.** We test aggressively. We learn quickly. We build frameworks that scale.

**You will grow into senior strategy.** We want people who want more responsibility. If you perform, you will grow.