We're a fast-growing DTC fitness brand scaling primarily through Meta ads, and we're looking for a media buyer who can take our existing creatives and launch them as ads, take ownership of a high-volume, high-output ad account, and run it like it's your own. We create roughly 500 ad creatives per month from our affiliates and editors and you will be responsible for launching these ads into our meta ad account. 2+ years of hands-on Meta Ads media buying experience in a DTC or e-commerce environment, ideally at a brand or agency managing $50k+/month in ad spend Proven track record of scaling an ad account — not just maintaining one Deep, practical fluency with Meta Ads Manager: campaign structures (ABO/CBO), bid strategies (cost cap, bid cap), attribution windows, audience exclusions, and Meta's algorithm behavior (including how Andromeda/delivery systems respond to creative diversity) Comfort managing high creative throughput — you won't be precious about any single ad, because there are dozens more coming next week Strong analytical instincts — you can look at CPP, ROAS, CTR, CPC, and frequency and tell a coherent story about what's actually happening, not just report the dashboard Experience with creative testing methodology — running structured tests, knowing how long to let an ad run before calling it, and avoiding false signals Familiarity with tools like Klaviyo, Shopify, GA4, or similar e-commerce/analytics platforms is a plus Knowledge of Meta's ad policy and compliance landscape, especially around health/fitness products, is a strong plus Self-directed and fast-moving — we make decisions quickly once we have clear reasoning, and we need a media buyer who operates the same way Full ownership of daily account management with minimal oversight needed on routine decisions A clean, well-organized account structure that can absorb 500+ new creatives a month without becoming unmanageable Demonstrated ability to identify and scale winning ads while making clear, defensible calls on what to kill Clear, proactive communication on what's working, what's not, and what you need from the creative team to keep improving results Full-time, in-person and remote Compensation is on a base salary + performance on certain targets met Reports directly to the founder
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