• Ability to write compelling ad copy and collaborate effectively on creative asset development. Drive the growth and profitability of FinanceBuzz's paid media portfolio by owning the strategy, execution, and optimization of Google Ads campaigns within various financial services verticals. You'll manage a large-scale budget ($20M+ / year), leveraging data to maximize ROAS and revenue while continuously testing, learning, and scaling across campaign types. Takes responsibility for closing knowledge gaps and capitalizing on new opportunities. Owns both the message and the plan, ensuring stakeholders are never left guessing about performance or next steps.
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