The Media Strategist will play a pivotal role within the agency’s media team, developing insight-driven media strategies that connect client goals with innovative channel plans. • Conduct audience and market research to inform media strategies, using data to uncover insights that drive targeting and messaging. Performance Analysis & Optimization • Analyze campaign performance data to generate insights and recommendations for ongoing improvement. • Lead client calls and campaign performance reviews to communicate results, share insights, and recommend optimizations in a clear, actionable way. • Strong communication and presentation skills, with the confidence to engage clients and internal teams.
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