Media Manager

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Media Manager

Job Description

Collective Alternative (CA), a full-service marketing, public relations and advertising agency located in Indianapolis, Indiana is seeking a Media Manager to serve as part of a dynamic, creative and collaborative team, directly under the CEO. Established in 2008, we specialize in creating comprehensive grassroots marketing strategies for small-to-medium-sized local businesses with a commitment to creating meaningful relationships and delivering valuable results. We serve a client base that spans a wide range of industries, including healthcare, manufacturing, finance, education and more. Our office is located just minutes away from downtown Fishers, Indiana and is surrounded by delicious restaurants and thriving local businesses. At CA, we think creatively, work passionately and are ready to welcome a talented, driven and forward-thinking individual to our team!

Overview

We are looking to hire a media manager with confident communication and people skills. Media managers are expected to possess superb project management and organizational skills with the ability to work comfortably under pressure in a fast paced environment.

As a media manager, we need a highly analytical media planner to oversee and plan our media and advertising campaigns. Your goal will be to enhance our media marketing campaigns to increase brand awareness and customer loyalty. Your responsibilities will include analyzing target audiences, managing campaign budgets, and evaluating campaign performance. To succeed in this role, the ideal candidate will be a skilled communicator and decision-maker who can work effectively with a team environment.

Your Responsibilities:

Keep up-to-date on the latest media trends of all channels, including magazines, blogs and television.
Monitor online and offline campaigns, and report on results.
Negotiate with media channels to close competitive deals.
Build long-term relationships with media partners.
Appropriately manage the organization’s media budget.
Researching and evaluating market data.
Overseeing campaign budgets and negotiating costs for features such as advertising room and social media campaigns.
Supervising/implementing media campaigns.
Identifying target audiences and analyzing their behavior, characteristics, and routines.
Choosing the best media outlet combinations for different campaigns.
Preparing and presenting campaign proposals to clients.
Assessing the success of media advertising plans and campaigns.
Proofreading all advertisements and marketing campaigns before execution.

Requirements:


Bachelors degree in marketing or relevant field.
A minimum of 3 years experience as a media planner or in a similar role.
An analytical mind with a creative eye.
Demonstrate experience with building effective media campaigns.
Exceptional communication and presentation skills.
Ability to work independently and as part of a team.
Ability to work under pressure and meet deadlines.
Natural leader who displays strong decision-making and attention to detail
Analytical thinker with strong conceptual and research skills.
Personal alignment with CA core values: Transparency, Integrity, Initiative, Accountability, Teamwork and Relationships.
Harbor a deep affinity for dogs (or at least willingness to tolerate them).