April 2, 2024

Media Manager

Amify Cincinnati, Ohio

Summary We're continuing to build a unique cross-functional Media and Advertising team that delivers strategic and creative media and advertising solutions for our clients. You succeed by accelerating sales growth through data-driven optimizations to our client's brand media strategy. Responsibilities What you'll be doing: Lead paid media and advertising campaign strategy, setup, ongoing optimization, and reporting Research and analyze our clients' business, competitors, and target audiences in order to recommend channel, budget, and targeting strategies Setup and monitor multiple campaigns across Amazon (Amazon Advertising Console and Amazon DSP) and other channels (e.g. programmatic, paid social, paid search) Synthesize performance data and present concise, actionable insights to our clients on a regular basis Proactively identify business opportunities for our clients (e.g., new targeting opportunities, new ad formats, novel ways of leap-frogging competitors, etc.) Qualifications Requirements: 1 years of hands-on experience planning and executing media and advertising campaigns (including keyword research, content optimization, paid ads, bid/budget management, and reporting) Experience with some or all of the following: Programmatic Advertising, Paid Search/PPC/SEM, Paid Social, Amazon Advertising, Amazon DSP Experience aggregating and analyzing data from multiple sources, and reporting on performance Experience in B2C marketing is ideal although not required Ecommerce marketing experience is strongly preferred Experience recommending campaign budgets based on historical data and best practices Experience working directly with clients to address challenges/opportunities, and communicating complex technical topics to a wide range of audiences Very comfortable working in Excel, PowerPoint, Google Docs/Drive Experience and desire for ownership and accountability for several client campaigns with limited oversight Strategic thinker, analytical, ability to learn quickly Standout Candidates will Bring: Experience with Helium 10, Jungle Scout, Kenshoo, Pacvue, Teikametrics or other relevant tools Understanding of Amazon logistics (e.g., fulfillment strategies, warehouse/inventory management, etc.) You get to own your job and be recognized for your contributions Work with smart and creative people We want all the experience and expertise you have to offer, but we won't burn you out.

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