Media Manager
Compensation: Based on Experience
Employment Type: Full-Time (Hydrid)
MCGUINNESS MEDIA & MARKETING is hiring a Media Manager (Planner/Buyer) for their Warwick, RI office. Candidates should have a minimum of 5+ years of media planning and buying experience and experience with multiple types of media channels.
JOB REQUIREMENTS & DUTIES:
• 5 years’ experience (minimum) in media planning/buying OR agency-side project management (strategy or account services, only with sufficient working knowledge of media planning and buying)
• Working closely with the Media Director and Media Managers, this person will be a secondary lead on assigned accounts, responsible for communication with clients, managing their on-going needs, meeting expectations, maintaining/tracking budgets, requesting research data and proposals, etc.
• Strategic plan development and written recommendations for clients with varying media objectives and needs
• Possess a thorough understanding of client’s attributes, marketing objectives, target audience, competitive environment and market dynamics
• Partner with the creative team to develop/maintain timelines, deadlines and guidelines for all campaigns
• Trafficking artwork to media partners and vendors to meet production deadlines
• Maintain agency/vendor relationships through communication and meetings
• Analysis of media performance relative to clients’ success, including post-buy analysis, evaluation of website analytics data, correlation to client sales/conversion data and other key success metrics
• Maintaining budgets for clients daily, coding vendor invoices, packaging media packets monthly for clients
• Creating media authorizations for client approval and signature.
• Print, TV, radio, out-of-home and non-traditional media placement and management in various markets
• Management of all placements with media vendors for assigned projects; including negotiation, insertion orders, makegoods and invoice reconciliation
• Frequent evaluation of media opportunities as they arise
• Maintenance of all related files and information pertinent to account assignments
• Adding job orders to agency’s task management system as needed
• Daily tasks may include updating media budgets and obtaining/coding invoices, proofreading creative and/or trafficking artwork to appropriate outlets
ENTRY QUALIFICATIONS:
• Bachelor's degree in Business Administration, Marketing, Communications, Advertising or Journalism preferred
• Minimum (5) years of relevant experience in account management, advertising and/or marketing role (agency experience a big plus!)
• Should be a proactive self-starter with the ability to work independently. Need strong ability to set priorities, solve problems, and be resourceful under pressure
• Professional verbal and written communication skills required
• Ability to multi-task, balance numerous and diverse operations, as well as possess the ability to work well with all levels of employees and management
• Proficiency in Microsoft Office software, including Outlook, Word, Excel and PowerPoint required
• Attention to Detail - Job requires being careful about detail and thorough in completing work tasks
• Cooperation - Job requires being pleasant with others on the job and displaying a good-natured, cooperative attitude
• Candidate must be articulate, honest, have a sense of humor, easygoing, but disciplined and motivated. We need a culture fit!
PLEASE EMAIL YOUR COVER LETTER, RESUME AND SALARY REQUIREMENTS TO: [email protected]
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