Media Optimization & Growth Marketing Manager

Church & Dwight is seeking a Media Optimization & Growth Marketing Manager to join our team. We are looking for a driven Media Optimization & Growth Marketing Manager, with a strong background in paid media to lead and optimize paid advertising campaigns across various brands and channels. This role will report to the Senior Manager, Growth Marketing and will support the enterprise. Develop and implement data-driven optimization strategies to maximize performance and improve media efficiency across paid search/SEO, social media advertising, video and potentially other digital channels.Consult and optimize media campaigns for assigned brands or product categories, ensuring they deliver marketing objectives and meet or exceed channel-level goals.Work with Measurement Team to manage reporting docs and presentations to Senior Leaders and Executives, including monthly scorecard, to ensure visibility across the enterprise.Own the SEO/Search strategy for the organization, staying up to date with current capabilities across the landscape (with a focus on AI) and working with agency team to implement.Foster Collaborative Media Excellence Adept at using data visualization tools to present insights effectively.Familiarity with relevant MarTech tools that can be used to optimize campaigns, such as A/B testing tools, marketing attribution platforms, and social listening tools.Able to manage multiple campaigns simultaneously, prioritize tasks effectively, and meet deadlines.Financial acumen with the ability to manage and scale large digital advertising budgets across various channels and brands.Ability to create clear and concise reports and presentations that effectively communicate campaign performance and insights to both technical and non-technical audiences.Leadership Skills