Media Planner

As a Media Planner, you will play a key role in cross-channel media planning, strategy, implementation and campaign management while maximizing performance for our clients’ business. What you'll be doing in the role: • Develop and implement effective media strategies aligned with clients’ business objectives • Hands on with research, strategy, planning, buying, campaign execution, implementation and optimizations • Collaborate with internal teams, including account management, creative and web dev, to implement media recommendations • Stay abreast of industry trends, digital marketing technologies and developments to implement cutting-edge strategies • Maintain budget control and ensure execution of media plans by authorizing approved media schedules and monitoring buys/schedules • Maintain good rapport with sales representatives and vendors. • Explore media alternatives and be creative in recommending media solutions • Deliver POVs/position papers on key client issues and/or client opportunities • Responsible for management of media estimates, insertion orders, billing, and reconciliation What you'll bring to the role: • Three (3) years or more experience in Media Planning and Media Strategy • Solid analytical skills to interpret and act on data insights for optimizing campaigns • Interpersonal skills for collaborating with internal teams and engaging with clients • Proficiency in utilizing media planning tools and software • Experience in advertising, marketing, or a related field is preferred • Bachelor’s degree in Marketing, Advertising, Communications, or a related field Nice to haves: • Digital media planning, campaign execution and management of Google Ads (includes paid search, YouTube, Pmax, Demand Gen, GDN, etc.)