Media Planner, Brand Marketing

We are looking for an experienced Brand Media Planner to own a multi-million dollar global budget with a strategic focus on driving growth and awareness for Amazon Music. Key job responsibilities • Manage a multi-million dollar global media budget to drive awareness and adoption of Amazon Music • Develop and execute integrated marketing campaigns across a variety of digital and traditional media channels including Social, Video, Audio, Programmatic, Out of Home and more • Optimize media mix and targeting to improve efficiency and ROI • Lead measurement and analytics efforts to provide data-driven insights that inform future campaign planning, including running Brand Lift Studies and leveraging in-house models for financial impact • Collaborate cross-functionally with creative, content, and brand teams to ensure cohesive messaging and brand positioning • Manage relationships with media agencies and vendors to ensure flawless campaign execution • Contribute to GTM (go-to-market) plans and collaborate with stakeholder teams for full-funnel alignment for major programs (Amazon Music Live, Prime Day, Amazon Music Thursday Night Football, etc.) - 4+ years experience planning and executing integrated/cross-funnel paid campaigns with a focus on awareness-goaled initiatives. - 3+ years experience managing external partners (ad tech vendor/publishers/creative agencies/etc. Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies.