Media Planner - Senior

In this role, you will be the primary strategic advisor to assigned client accounts (mid-6 figures and up), leading media mix discussions, developing channel media plans, and executing campaigns that drive measurable client business results. You'll spend 60% of your time on strategic planning and hands-on execution, and 40% leading a team of media coordinators and buyers. You listen to clients, see the strategic opportunities, develop cohesive media strategies across traditional and digital channels, and inspire your team to deliver outstanding work. Develop integrated media mix strategies across traditional and digital channels that align with client business objectives and budget constraints. ), tactics, and optimization opportunities; ability to lead informed strategy discussions about digital.