Media Planner/Buyer

**Work Shift:**Day Shift**Time Type:**Full time**Department:**CC017790 Marketing/Communications Administration## **Summary:**Monday to Friday, 8:00 a.m. to 5:00 p.m. — Hybrid## Additional Information:Collaborates with other internal teams to develop, implement, and monitor strategic marketing initiatives with the goal of driving acquisition and retention. Assists in analyzing marketing data to help shape future marketing strategies.# **The ideal candidate will have more than two (2) years of the following experience:*** Planning, buying, and optimizing traditional advertising campaigns across TV, radio, print, out-of-home, and direct mail* Managing campaign timelines, budgets, and media placements with attention to detail and strategic intent* Collaborating with creative teams to align messaging with media placements and ensure timely delivery of assets* Building and maintaining relationships with media vendors, negotiating placements, and adding value opportunities* Monitoring campaign performance using relevant metrics like reach, frequency, and response rate* Analyzing results and recommending adjustments to improve impact and return on investment* Supporting integrated campaigns by coordinating with digital media and content marketing teams* Ensuring all campaigns meet brand standards, media specs, and compliance requirements## **Required Education:**High school diploma or GED or equivalent## **Recommended Education:**Bachelor\'s degree in a related field of study.## **Required Work Experience:**High School Diploma/GED and 4 years of relevant experience, or 6 years of experience in lieu of a diploma/GED.## **Recommended Work Experience:**## **Required Certifications:**## **Recommended Certifications:**Customer Relationship Management (CRM) - New Skills Academy, Customer Relationship Management (CRM) - Udemy# **Description**1. But we’re more than just a hospital treating sick kids—our services include two hospitals, a pediatric research institute, foundation, clinics, education and outreach, all with an unyielding commitment to making children better today and healthier tomorrow.Arkansas Children’s Little Rock campus includes a 336-bed hospital with the state’s only pediatric Level 1 Trauma Center, burn center, Level 4 neonatal intensive care and pediatric intensive care, as well as a nationally-recognized transport service. When you are at children’s, you are part of an elite team united with a common goal of saving children and making their lives better.”* Michael – Business Operations Manager“Arkansas Children’s Hospital is a prestigious institution that cares for children.” Linda – Information Systems Analyst“We are an organization of care, love, and hope while we champion children.” Angela – Parking and Fleet Coordinator“Care, love, and hope for children!” Kathy – Administrative Assistant“When I think of my time here at Arkansas Children’s Hospital, I can honestly say that it has given me a unique perspective on the human condition, and the various roles that we all have in patient care. Being a Champion for Children is more than a catch phrase, it is a way of life!” Nick – Supply Assistant #J-18808-Ljbffr