Meta Media Buyer

Position: 44866475131- Meta Media Buyer Meta Media Buyer – Oral Care / CPGLocation: Remote (must be available 09:00(and 18:00 PST) Type: Full-Time, Independent ContractorAbout the RoleWe’re seeking a highly skilled Meta Media Buyer with deep expertise in the Oral Care category to help scale a fast-growing CPG brand . This role is ideal for someone who thrives on data blamed understand personal care consumer behavior, and has a proven track record managing high-budget Meta campaigns ($20K+ daily). Familiarity with Attentive for SMS marketing and seamless cross‑channel integration is essential.Key ResponsibilitiesPlan, launch, and optimize paid media campaigns on Meta platforms (Facebook & Instagram) for Oral Care productsManage full‑funnel strategies —pros ultrasonic, retargeting, and retention—with a focus on key performance metrics (ROAS, CAC, LTV)SMS retargeting campaigns via Attentive , including segmentation and performance alignment with paid socialConduct ongoing creative testing to optimize offers, messaging, and audience targeting specific to Oral Care consumersCollaborate closely with creative and brand teams to align ad content with category trends and performance insightsAnalyze campaign data and deliver actionable insights and performance reports for continuous optimizationStay ahead of trends in Oral Care, CPG marketing, and performance advertisingQualifications & Experience✅ Proven experience running Meta campaigns for an Oral Care brand (Required)3–5+ years of hands‑on experience buying Meta ads in CPG or personal care categoriesExperience managing $20K+ daily ad budgets , while consistently optimizing for ROASProficiency in Attentive for SMS strategy, segmentation, and executionStrong analytical skills; proficient in Meta Ads Manager, GA4, Looker Studio , and Excel/Google SheetsDeep understanding of consumer journey, subscription models, and retail tie‑ins in the Oral Care spaceExcellent communication BIO and collaboration skills across marketing, creative, and analytics teamsA balance of data‑driven mindset with creative intuitionWhat We OfferOpportunity to scale a high‑growth Oral Care brand with a seasoned, high‑performing marketing teamRemote‑first environment with flexible collaboration (must be available 09:00–18:00 PST)Competitive compensation based on experienceGrowth‑focused environment with ownership, autonomy, and impact🦷 Join us in transforming the future of Oral Care through data‑driven performance marketing. Apply now to make an impact!#J-18808-Ljbffr