Marketing Advertising & Analytics Strategist Role at MediaBistro About the Role We're seeking a Marketing & Analytics Strategist to join our team. As a key member, you'll develop and execute strategies for client campaigns across various verticals. This role requires strong analytical skills, creative thinking, and effective collaboration with cross-functional teams. Key Responsibilities: • Develop media plans and strategies for clients, encompassing digital and traditional channels • Cultivate and manage relationships with media partners and vendors • Build, launch, and optimize paid marketing campaigns, ensuring seamless execution and regular updates • Collaborate with account management, project management, design, and development teams to deliver successful digital marketing projects • Prepare and present campaign reports, highlighting key metrics, recommendations, and future opportunities Requirements: • 3-5 years of experience in developing marketing strategies and executing media buying and planning • Experience with Programmatic DSPs, Meta Business Manager, Google Ads, TikTok, and other paid media platforms Bonus Skills: • Organic social media strategy expertise • Traditional media buying knowledge • Ecommerce experience • Data-driven approach with attention to detail and results-focused mindset • Able to prioritize and manage multiple projects simultaneously Perks: • Hybrid work schedule with flexibility • Summer Fridays and flexible time-off policy • Competitive benefits package, including medical, dental, and vision coverage • Retirement plan with company match and annual educational stipend
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