Cumulus Digital is our portfolio of Digital Advertising Products for Local Businesses. The Multi-Media Advertising Account Executive identifies and develops new business opportunities; grows existing client relationships; offers solutions that help clients achieve their business goals; closes business and meets or exceeds set sales targets. Key Responsibilities: • Able to identify client business needs by gaining a deep understanding of their goals, objectives and processes as well as their external environment including key market and consumer trends to proactively develop customized advertising solutions to meet client objectives • Deliver effective multi-platform, integrated sales presentations (broadcast, digital, events); negotiation and closing • Beyond our broadcast products, have strong familiarity and become full-versed in selling both Cumulus’ station digital assets (e.g. streaming, stations website and social advertising) and digital audience extension products to deliver a complete marketing solution to advertisers • Excel at prospecting and aggressively seeking new clientele by networking, cold calling, canvassing, referrals or other means to build and maintain a full pipeline of sales prospects • Follow all station and corporate procedures for preparing orders, resolving billing issues, submitting regular reports regarding sales, pipeline lists, forecasts and competitive analysis • Stay abreast of the competitive landscape and emerging technologies to best position Cumulus in the marketplace. For more information about CUMULUS MEDIA, visit our website at: https://www.cumulusmedia.com/ Cumulus Media is the only audio media company to provide marketers with local and national advertising performance guarantees.
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