Nov. 28, 2024

Netflix is hiring: Product Marketing Manager, Programmatic - Ads Marketing in Lo

Netflix Los Angeles, California

We are seeking a passionate, curious and collaborative Ads Product Marketing Manager to join our growing Ad Product Marketing team. Additionally, you will contribute to broader business tactics and pursue learning and development opportunities to consistently grow and evolve as a Netflix marketer and leader.Key ResponsibilitiesLead the definition and development of go-to-market efforts across new ad product solutions, focusing on our programmatic capabilities, and enhance existing offerings in close partnership with cross-functional stakeholders (ad product, marketplace operations, research, sales, UX, measurement, policy, etc)Be a trusted partner to both the product and sales teams, and assist in establishing a feedback loop that encompasses all necessary customer and market inputs to influence product developmentIdentify and execute marketing needs to support ad products in the market (e.g. materials, demos, assets, etc) that bring solutions to life in a succinct and exciting wayWork across the Global Ads Marketing teams to incorporate programmatic messaging across our narratives and marketing events and activationsCollaborate cross-functionally (Comms, Ad Product, Marketing) to ensure a consistent ads narrative.Collaborate with Research teams to include audience and industry insights that can inform the development of new ad solution offerings and their positioning in market.Lean into other areas of the business, when needed, specifically across our Measurement products, to support our goal of enabling more ways for our advertisers to track and evaluate successWhat We're Looking For5-7+ years experience in product marketing within the digital advertising and / or B2B Advertising spaceExperience in programmatic and the ad tech ecosystemStrong experience in partnering cross-functionally on product strategy, product positioning/narrative and GTM launchesExcellent communication and storytelling skills, with comfort in understanding research dataAbility to collaborate in an environment that values team culture and inclusiveness.Excel at teamwork and have an ability to execute on near-term business priorities while simultaneously with building a long-term strategy for ad product marketingHave strategic vision that is coupled with strong project management, planning, and organizational skills, including the ability to handle multiple projects simultaneously and to deliver work under tight timelines.High-level understanding of product growth and developing strategic roadmapsDemonstrated ability to create detailed and actionable Product BriefsA strong attention to detail and eye towards using the 80/20 rule to address problems.Excel at teamwork and have an ability to execute on near-term business priorities while simultaneously with building a long-term strategy for ad product marketingOur compensation structure consists solely of an annual salary; we do not have bonuses. See more detail about our Benefits here.Netflix is a unique culture and environment. Learn more here.We are an equal-opportunity employer and celebrate diversity, recognizing that diversity of thought and background builds stronger teams. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.We are an equal-opportunity employer and celebrate diversity, recognizing that diversity of thought and background builds stronger teams.

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