Nosreme Baltimore, Inc is hiring: Google Ads Specialist in Baltimore

Nosreme Baltimore is a Baltimore-based arts nonprofit building a global pipeline for underserved artists through public art, community-rooted programming, and international exchange. We work at the intersection of arts, culture, place-making, and global connection, with a focus on creating paid opportunities and visibility for local artists.Role OverviewNosreme Baltimore is seeking aGoogle Ads Specialistto set up, manage, and optimize Google Ads campaigns focused onlead generation , not ecommerce sales.This role is ideal for someone who understands how to run ads fornonprofits, arts organizations, or mission-driven organizations , and can translate our mission into clear, high-performing ad campaigns.Key ResponsibilitiesSet up and manage Google Ads campaigns focused on:Donor interest and supporter leadsArtist interest and applicationsPartner and volunteer inquiriesConfigure and verifyconversion trackingfor lead formsWrite and test ad copy aligned with Nosreme’s mission and voiceConduct keyword and search theme research appropriate for nonprofitsOptimize campaigns for performance (CTR, conversions, cost per lead)Monitor budgets and recommend adjustmentsProvide clear, concise performance summaries and recommendationsRequired ExperienceDemonstrated experience managingGoogle Ads for lead generationExperience working withnonprofits, arts organizations, or mission-driven organizations(strongly preferred)Understanding of Google Ads conversion tracking (forms, thank-you pages, clicks)Ability to work with limited budgets efficientlyFamiliarity with Google Tag Manager and Google Analytics is a plusWhat Success Looks LikeAds are live, compliant, and optimized for conversionsConsistent, high-quality leads (donors, artists, partners)Clear understanding of what messaging and audiences perform bestCampaigns that improve over time without unnecessary spendTo ApplyPlease include:A brief summary of your Google Ads experience1–2 examples of lead-generation or nonprofit campaigns you’ve managedYour approach to setting up and optimizing Google Ads for a small organization