• *Job Requirements:** We're looking for a talented Digital Ad Buyer to join our team. As an Ad Buyer, you'll be responsible for developing and implementing effective advertising campaigns to reach our target audience. Main Responsibilities: • Conduct market research to identify target audiences and develop campaign requirements • Develop and implement digital advertising campaigns to drive brand awareness, engagement, and conversions • Collaborate with marketing teams, clients, and advertising sales agents to ensure successful campaign delivery • Analyze demographics, media usage, psychographics, and buying patterns to define target audiences and campaign requirements • Negotiate with advertising sales agents to secure the most cost-effective deal structures • Manage budgets and monitor campaign costs and ROI metrics • Track and present campaign data, such as views, click-through rates, engagements, and customer conversion rates Preferred Qualifications: • Experience with Google or YouTube Ads • Strong knowledge of digital advertising platforms and tools • Ability to work in a fast-paced environment and meet deadlines
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