Overview of the Job Merritt Group is a forward-thinking marketing, public relations, and creative agency based in Washington, DC. We are searching for a seasoned Digital Marketing Manager to spearhead our search marketing campaigns, encompassing paid and organic channels. This role is well-suited for individuals who thrive in fast-paced environments, can manage multiple client accounts, and possess expertise in campaign optimization across search, social, and analytics platforms. • Design and implement strategic marketing plans that drive demand and deliver quantifiable results • Oversight of PPC and SEO campaigns to ensure maximum client ROI • Collaboration with internal teams to align search campaigns with content, social media, and demand generation initiatives • Minimum 3-5 years of experience in digital marketing, specializing in paid search and SEO • Familiarity with Google Ads, Bing Ads, Facebook Ads, LinkedIn Ads, and programmatic platforms • Proven analytical skills, including expertise in Google Analytics, Tag Manager, and data visualization tools
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