Online Marketing Manager

Bauer’s Intelligent Transportation is seeking a hands-on Online Marketing Manager to build a modern, AI-powered customer acquisition engine.

This is a performance-driven role focused on qualified leads, bookings, revenue, and return on marketing spend—not impressions or activity reports. The goal is to build a scalable system capable of producing a 10X return on marketing investment.

What You’ll Own

Paid search, social, retargeting, SEO, and local searchWebsite, landing pages, lead funnels, and conversion optimizationEmail, SMS, lead nurturing, referrals, and customer reactivationCRM automation, lead routing, attribution, and reportingAI tools and agents that automate marketing and follow-upMarketing budgets, testing, analytics, and agency performancePerformance Expectations

Increase qualified leads and marketing-generated revenueReduce customer acquisition costsImprove lead-to-quote and quote-to-booking conversionBuild reliable revenue attribution and reportingAutomate repetitive marketing workflowsCreate a credible path toward 10X return on marketing spendQualifications

Minimum five years of hands-on digital marketing experienceProven results generating revenue for a service-based businessStrong experience with Google Ads, Meta, SEO, CRM, email, and analyticsExperience building funnels, landing pages, and conversion programsPractical experience with AI and automation tools such as ChatGPT, Claude, Zapier, Make, n8n, HubSpot, or SalesforceStrong analytical skills and a track record of owning measurable business resultsAbility to work in our San Francisco Bay Area office five days per week

Transportation, travel, hospitality, logistics, or local-services experience is preferred.