Online Marketing Specialist

We’re looking for an enthusiastic Online Marketing Specialist to join the Duke University Health System team! This position requires a creative and results-driven individual to lead digital marketing efforts and manage our online presence. The ideal candidate will have experience in leveraging digital marketing strategies to attract and engage our target audience.To be successful in this role, you should have a strong understanding of digital marketing techniques, a keen eye for detail, and a passion for connecting with our stakeholders. If you have the expertise and experience to take our online presence to the next level, we’d love to hear from you.\n\nResponsibilities:\n\nDevelop and execute effective digital marketing strategies aimed at increasing the reach and engagement of our target audience.
Manage our online presence across multiple channels, including website and social media accounts.
Monitor and analyze data to measure the impact of digital marketing campaigns and suggest improvements.
Stay up to date with the latest digital marketing trends and technologies.
Liaise with stakeholders to ensure that all digital marketing activities are aligned with brand objectives.
Collaborate with design teams to create engaging content for our online presence.
Develop and implement SEO strategies to increase organic traffic.
Monitor competitors’ digital activities and suggest innovative solutions to outperform them.

Duke University Health System is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.