Organic Social Strategist; B2B

As our Organic Social Strategist, you will be responsible for ideation, strategy, planning and implementation of social media marketing initiatives across multiple social platforms for our clients. This team member works closely and cross-functionally to execute on high-impact social media marketing initiatives. • Collaborate across all marketing teams to develop effective organic social media strategies, delivering fresh content ideas that meet the client’s business objectives • Develop organic social strategy plans, content calendars, aid in the creation of graphics and visual content, as well as process documents for assigned clients • Create and craft content ideas and target audience persona insights backed by research> Manage complex moving parts to orchestrate the implementation of organic social media marketing strategy and plans • Performance reporting, insight gathering, and optimization recommendations will be required on an ongoing basis (experience with Google Analytics preferred) • Contribute ideas to, creates content for, and helps plan for initiatives • Create valuable, original, relatable, timely, insightful, and memorable pieces of owned content in the following formats – short form (social media posts, email, text, phone, reviews, user generated content), and visual (photography, animated GIFs, memes, video, infographics) What You'll Bring: • 4+ years of experience developing content strategies and media campaigns as well as creating content in social platforms • 2+ years of agency or digital marketing experience is preferred • Experience working with content management systems and social media tools such as Hootsuite, Sprout Social, and Later • Strategic marketing mindset that seeks to understand what audiences consume and how to create the best quality version of it • Experience setting up and maintaining social channels • Understanding of industry trends, and algorithm changes that directly impact channel performance • Experience with social analytics and reporting, and the ability to discuss performance metrics internally and externally. • Extensive experience with organic content creation and publishing • Strong creative copywriting skills and attention to detail • Ability to work within a fast‑paced environment, meet client deadlines, and experience with a project management system (Click Up, Wrike, Asana, etc.)

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