A paid advertising lead is required to develop and execute a comprehensive strategy across multiple platforms. Key responsibilities include leading client communications, managing freelancers, and optimizing existing accounts for maximum ROI. • Serve as the primary point of contact for clients regarding paid advertising matters. Qualifications • No less than 7 years of hands-on experience in paid advertising, preferably in an agency setting. • Detailed knowledge of Google Ads, Meta, and other relevant platforms.< li>Prior experience managing large budgets (six- and seven-figure annual spend).< li > Strong understanding of conversion tracking principles related to GA4 & GTM .
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