Job DescriptionJob DescriptionSalary: Competitive (DOE)OVERVIEWAre you a results-driven paid media expert ready to take charge of cutting-edge digital advertising campaigns and fuel significant growth?An innovative and fast-paced company in northwest Miami-Dade County, FL is seeking a dynamic and analytical Strategic Advertising Specialist to join their talented marketing team. In this pivotal role, you'll strategize, execute, and manage high-impact paid digital campaigns across a diverse range of platforms. Your data-driven approach and innovative mindset will be crucial in optimizing performance and achieving ambitious business objectives.Compensation: Competitive (DOE) + benefitsLocation: Northwest Miami-Dade County, FLJob Type: 100% on-siteYOUR IMPACTManage end-to-end paid digital campaigns across diverse platforms, optimizing performance via A/B testing, targeting, and retargeting.Develop data-driven strategies and media plans, including budget and bidding, to achieve business goals.Ensure precise tracking and measurement, optimizing for lead generation and performance.Drive creative collaboration, conduct market analysis for growth, and maintain industry expertise.Deliver actionable performance reports to refine campaigns.YOUR SKILLSET3+ years managing multi-platform PPC/social campaigns.Expertise in Google Ads, Meta Ads, TikTok Ads, and analytics/tracking tools.Proven skills in conversion optimization, SEO/LSA, and strategic campaign development.Google Ads certified, with strong analytical, communication, and problem-solving abilities.Relevant bachelors degree
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