Paid Digital Media and Digital Marketing Manager

About The Role We’re on the hunt for a paid digital media/digital marketing manager. As our Paid Digital Media/Digital Marketing Manager, you’ll lead the strategy and execution for the paid digital media for both Dr. Tavel and Alternate View (including Google, Meta, programmatic display, OTT and streaming audio.) What You’ll Own You love data, testing, iterating, and scaling Experience building analytics and tracking programs Experience building patient loyalty marketing programs Fluent in CPMs, CTRs, CPCs, CVRs, and ROAS; and you know how to explain them to non‑marketers Naturally curious and always learning what’s next in the media landscape Have an opinion on topics like PMax, Generative AI in search and murky programmatic inventory. Autonomy and ownership of paid digital media strategy An organization that values experimentation and measurable results Access to tools, budget, and smart people who want you to succeed A brand that’s ready to challenge the category (and needs your to help fuel it) The chance to say, “Yeah, I built that.