As our Paid Digital Media/Digital Marketing Manager, you’ll lead the strategy and execution for the paid digital media for both Dr. Tavel and Alternate View (including Google, Meta, programmatic display, OTT and streaming audio.) You know the platforms. You’ve tested, scaled, and squeezed every last drop out of a media budget; Additionally, you will help develop our analytics, tracking and patient loyalty communication programs. Ensure HIPAA compliant conversion tracking and stay up to date on best practices and legal implications for HIPAA complaint digital advertising 5+ years of hands-on experience in Google Ads, Meta Ads, and programmatic platforms (like StackAdapt, The Trade Desk, etc.) Autonomy and ownership of paid digital media strategy A brand that’s ready to challenge the category (and needs your to help fuel it) Ready to launch campaigns that make an impact and impress your inner digital media nerd?
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