Paid Media Buyer

A company is looking for a Paid Media Buyer to manage and optimize digital advertising campaigns across various platforms.Key Responsibilities:Develop, execute, and optimize advertising campaigns across Google Ads, Microsoft Ads, and Native platformsPerform A/B testing on ad creatives, landing pages, and audience targeting to enhance performanceUtilize analytics tools to analyze campaign performance and provide actionable insights to stakeholdersRequired Qualifications:Bachelor's degree in Marketing, Advertising, Business, or related field3+ years of experience managing substantial ad budgets across Google Ads and Microsoft AdsAt least 2 years of experience with Native advertising campaigns, preferably in the health supplement industryAdvanced proficiency with Google Ads Editor, Microsoft Advertising Editor, and Google AnalyticsFamiliarity with BI tools such as Power BI is desirable