We provide a unique opportunity for you to be at the cutting edge of healthcare innovation, shaping the future in a meaningful career. Due to our continued growth and most recent acquisition, we are looking for an experienced Paid Media Campaign Manager to join NAS Recruitment Innovation, an M3 Company. Including, but not limited to the following: • Serve as the strategic bridge between Account Directors and Paid Media Strategy Leads, ensuring alignment between campaign planning, execution, and client objectives • Collaborate with Account Directors to develop informed paid media strategies that reflect hiring demand, talent audience behavior, and client KPIs • Contribute to media planning sessions and briefs, offering insights on channel mix, audience targeting, and optimization strategies • Partner with Media Analysts and Paid Media Strategy Leads to develop and maintain campaign reporting dashboards across Google Ads, Meta Ads, programmatic, and other paid channels • Analyze campaign performance data to identify trends, optimization opportunities, and actionable insights that connect media performance to business impact • Support Account Directors in client-facing presentations, articulating campaign performance narratives and demonstrating the "why" behind strategy recommendations • Guide the creation of quarterly and monthly paid media reports that clearly communicate results, performance shifts, and next-step recommendations • Collaborate cross-functionally with Creative, Analytics, and Engineering teams to ensure accurate campaign setup, tagging, and reporting integrity • Partner with internal teams to test, document, and share best practices for campaign planning, data storytelling, and optimization • Stay current with paid media platform trends, algorithms, and recruitment marketing innovations to inform strategic recommendations Minimum Experience: • 5+ years of experience in paid media campaign management, strategy, or analysis across multiple platforms (search, social, display, programmatic) • Experience in recruitment marketing or employer branding preferred; B2C or B2B experience with strong analytical storytelling will also be considered A career opportunity with M3 USA offers competitive wages, and benefits such as: • Health and Dental • Life, Accident and Disability Insurance • Prescription Plan • Flexible Spending Account • 401k Plan and Match • Paid Holidays and Vacation • Sick Days and Personal Day • M3 reserves the right to change this job description to meet the business needs of the organization
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