March 31, 2021

Paid Media Coordinator

Confidential Santa Barbara, California

Our client, a well known beauty brand has an immediate need for a Paid Media Coordinator. Must be able to work PST hours if located in another time zone. Specific channels under management are display (programmatic + direct buys), video (digital + Connected TV/OTT), audio ads/podcasts, native ads, social, direct media buy, and Out of Home (OOH). A major component of this role will be project management and the support of administration tasks and ad-hoc requests. Main Duties & Responsibilities • Support the media team with day-to-day management of campaign status, optimizations, and execution • Coordinate with external media agency teams who activate paid advertising • Assist in the creation of regular, timely, and insightful reporting for internal marketing stakeholders • Work closely with internal and external creative teams to pass on the specifications for best-in-class advertising creative • Undertake daily administrative tasks to ensure the functionality and coordination of the department’s activities • Support paid media manager and director in organizing various projects • Conduct market research and analyze consumer rating reports/ questionnaires • Update spreadsheets, data with statistical, financial and non-financial information Required Skills and Experience • A Bachelor’s degree in Marketing, Communications, Economics, Finance, Mathematics, or related field • 1-2 years of marketing experience within digital marketing preferred, either in a full-time or internship capacity • Passion for the media and beauty industry!

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