Paid Media Manager

The Paid Media Manager owns the strategy, planning, execution, optimization, and measurement of paid media across all channels, with accountability for aligning media investment to full‑funnel objectives. • Align paid media objectives with brand strategy, value proposition, and member experience expectations. Awareness & Consideration Growth • Partner with Marketing Managers and Creative to support awareness‑driving initiatives and brand campaigns. Measurement, Insights & Reporting • Track and report on paid media performance across the full funnel, from awareness metrics to conversion outcomes. 6–9+ years of experience managing paid media in a multi‑channel, full‑funnel environment | Required