Paid Media Specialist

Join our team as a Paid Media Specialist and make a significant impact on our clients' success! In this role, you will:
• Develop and execute comprehensive paid media strategies to enhance brand visibility and drive user acquisition.
• Manage and optimize campaigns across various platforms including paid search, remarketing, display, video, Facebook, and LinkedIn.
• Communicate effectively with clients, discussing strategies and presenting insightful monthly reports.
• Be accountable for client deliverables and achieving PPC performance goals.
• Design A/B tests and landing pages to maximize campaign effectiveness.
• Create compelling ad copy for Google, Facebook, and LinkedIn.
• Conduct in-depth keyword and competitor research.
• Create engaging display and social ad creatives.
• Analyze performance metrics and develop strategies for campaign and conversion rate improvements.
• Stay updated on best practices in paid media, keyword development tools, and industry trends.
• Achieve targeted ROI on a consistent basis.
• Continuously monitor and enhance all components of the Google Ads Quality Score, including Ad Relevance, Expected CTR, and Landing Page Experience.
• Ensure alignment among keyword targets, landing page content, and ad copy for optimal performance.
• Act in the best interest of our clients, providing honest recommendations about budget allocations.
• Treat our company and clients with the same dedication and care as you would your own.

We are located at [insert address]. If you are passionate about PPC and eager to drive results, we encourage you to apply!