Paid Media Specialist

Paid Media Ownership RoleWHO IS FIVE STAR? At Five Star, our mission is simple: WE SERVE THOSE IN NEED. You will plan, build, and manage Google Ads, Local Services Ads (LSA), Meta, YouTube, and programmatic campaigns for HVAC, Plumbing, and Electrical across Columbus, Dayton, and Cincinnati. The prior paid media function ran through an outside agency. 2 or more years of hands-on paid media management, including Google Ads and Meta Ads ManagerDemonstrated ability to manage LSA accounts or a clear understanding of how they work and a willingness to own them completelyComfort working directly in ad platforms without an agency or account manager intermediaryExperience building and reading performance reports that connect spend to business outcomesStrong organizational skills: this role manages multiple accounts, multiple markets, and multiple service lines simultaneouslyClear communicator who can explain what is working, what is not, and what you are going to do about itPREFERRED