Paid Media Specialist

A company is looking for a Paid Media Specialist Brand.Key ResponsibilitiesDevelop and execute paid social media campaigns across various platforms, including setup, targeting, budgeting, and monitoringBuild and manage display/video campaigns within demand-side platforms (DSP) and over-the-top (OTT) partnersAnalyze campaign performance and provide data-backed insights for continuous improvement and optimizationRequired QualificationsMinimum of 2-3 years of experience in paid social media advertisingStrong understanding of digital marketing principles and best practicesKnowledge of display/video advertising on DSPs and OTT platformsExcellent analytical skills with the ability to interpret campaign performance dataAbility to thrive in a fast-paced environment with multiple priorities