Paid Media Specialist

Circulus Digital Media is seeking a detail-oriented, tech-savvy PPC and Programmatic Paid Media Specialist to manage the execution and optimization of digital advertising campaigns. This individual will be responsible for building pay per click (PPC) and programmatic campaigns while simultaneously supporting our sales staff. Candidate will demonstrate an ability to think creatively, strategically, and communicate effectively. Emphasis for this role will be placed on paid media buying, management and optimization to drive qualified conversions. Essential Job Responsibilities: • Set up, traffic, and manage pay per click (PPC) and programmatic (OTT, Display, Audio, Video) campaigns for local, regional and national clients across platforms such as Google Ads, The Trade Desk, DV360, Meta, Linkedin • Implement tracking tags, UTM parameters, and pixels (Google Tag Manager, Meta Pixel, etc.)