Nov. 8, 2025

Paid Media Strategist

Power Digital Springfield, Massachusetts

Our vision is to be recognized as the most valued and respected private growth marketing firm in the worldwith a scalable brand, culture and services. They service the most complex, enterprise-level accounts, and are highly regarded for their mastery over Paid Media advertising within the B2B marketing space. • Deep understanding of intent data from multiple platforms & how to integrate into overarching channel strategies • Minimum 3 years of hands-on experience with Paid Media Channels specifically having experience with campaign development and optimization processes such as bid optimization, keyword research, ad copy development on large, enterprise-level accounts • Experience with complex client org structures (multi-brand, multi-product, long sales cycle) within B2B ecommerce, hybrid, and sales-led organizations • Significant campaign management experience in each of the following additional campaign types: • LinkedIn • Performance Max • Bing Ads • ABM DSPs: Demandbase, 6Sense, Terminus, etc. Power Digital's people and culture are at the core of our success, which is why diversity in our team's backgrounds and experiences are paramount. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training.

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