Paid Media Strategist (Digital Marketing) – Austin, TX

New employees that grow the fastest at our company are strategic problem solvers who are proactively looking to improve with innovative ideas but are also relentless at following through. As a Paid Media Strategist for Optimal, you are responsible for the overall strategy and “delivery” of paid media for your designated clients Who Are We? Essential Functions, Duties, and Responsibilities: • Digital Marketing Strategy – Lead strategy development for your clients that will meet client goals and keep them on the cutting edge of digital marketing. • Manage Advertising Budget – Manage monthly client advertising budgets with media spends of up to seven figures and make informed decisions about the best use of client dollars based on your analysis and industry knowledge. • 1-2 years of hands-on campaign management in Google Ads, Facebook Ads or other digital channels.