Paid Search Contractor

Paid Search ContractorLehi, UTMarketing / Contractor / RemoteWe are looking for a Paid Search Contractor to help scale renter acquisition. This role will focus on optimizing Google and Bing ad campaigns to drive incremental growth above our target ROAS. This role will consult on strategy, but is highly execution-focused, working closely under our Head of Paid Search.Primary ResponsibilitiesOngoing campaign management with tROAS and conversion value optimizationLaunch ad copy, landing page, and bidding tests and report back on resultsMonitor account trends, performance and competitive activity, raising issues early and oftenBuild and maintain the tools that keep the account healthy end to end, including scripts, alerts and automated checks.Manage keyword expansion and negative keywords, documenting changesReview insights, search query, and audience reports to sharpen targeting and improve performanceDeliver regular reports on KPIs, competitor metrics and campaign performance, highlighting what needs attention with actionable insights on bids, budgets, and structureQualifications3-5 years in performance-focused paid search management (Google Ads, Microsoft Ads, etc.) and expertise with ad interfaces, both web UI and Desktop EditorStrong analytical skills and comfort working with large datasets to uncover insights and opportunitiesProficiency in Excel or Google Sheets; experience with Google Ads scriptsProven success managing budgets of at least $1M/year - scaling campaigns profitablyStrong attention to detail, project management, and communication skillsUses AI tools day to day to speed up work like ad copy testing, keyword research, and reportingFamiliarity with offline conversion imports and conversion value rules (nice to have)Contract DetailsEstimated 20 hours per week initially , with potential to scale as campaigns growContractor role (hourly)