Job Overview
As a Paid Search Director at Click Here Digital, you will manage a team of paid search analysts. While collaborating with the Paid Media Technical Director, you will be the driver of team engagement and success.
Job Responsibilities
Lead a team of paid search analysts, providing guidance and support to ensure the successful execution of paid search campaigns.Collaborate with Paid Media Technical Director to ensure team priorities are aligned with company and client goals.Collaborate with cross-functional teams to ensure alignment and integration of paid search campaigns.Manage key accounts individually (minimum of $150K monthly ad spend)Provide additional support on onboarding accountsMonitor campaign performance, analyze data, and identify trends to make data-driven decisions.Plan team account allocations and transitions.Oversee training progression of new hires and conduct inspection of training documentation.Assist with mid-month and end-of-month analyst note QA.Provide regular progress of team performance.Participate in routine external partner calls (Google, Incubeta, CallRail, etc.) Ensure adequate resources for new initiatives (RSA implementation, etc) Take ownership of tasks required for completion of website migrationsStay up to date with changes in search engine algorithms and ad platforms, adjusting strategies accordingly.
Required Qualifications
Experience managing paid search campaigns, in an agency environmentExperience managing and leading a teamProficiency in Google Ads, Bing Ads and Google Analytics, and other relevant paid search campaigns. Deep technical knowledge and understanding of Paid Search/SEMStrong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.Excellent communication and presentation skills, with the ability to articulate complex concepts and strategies to clients and team members.Detail-oriented with strong organizational skills and the ability to manage multiple projects simultaneously.Google Certifications: Google Ads, Google my Business, Google AnalyticsProficiency in Microsoft Office/Google Workspace (Docs, Sheets, Slides, GMail, GChat).
Preferred Qualifications:
Bachelor's degree in Marketing, Mass Communications, Business, Digital Advertising, or equivalent experience. Agency experienceExperience in automotive, legal, and/or medical verticalsAbility to handle multiple clients simultaneously
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